Copywriter
McLean, VA
Category: Marketing
Industry: Financial Services
Standard Hours: Open
Reference ID: JN -092026-108599
Date Posted: 09/14/2026
Shortcut: http://careers.eliassen.com/tTxzcj
Description:
Hybrid in McLean, VA
Our client seeks a Copywriter to shape and steward the talent brand voice across omnichannel campaigns. The role will craft clear, human-first messaging that supports employer brand objectives, partners closely with art directors and strategists, and delivers integrated work across paid media, social, experiential, and digital touchpoints. The engagement runs through September 23, 2027, with potential extension or conversion. Candidates local to McLean or Richmond may be preferred for collaboration and potential conversion.
Due to client requirements, applicants must be willing and able to work on a w2 basis. For our w2 consultants, we offer a great benefits package that includes Medical, Dental, and Vision benefits, 401k with company matching, and life insurance.
Rate: $30.00 to $40.00/hr. w2
Responsibilities:
- Craft concise, audience-centered copy for print and digital channels, from headlines to clear, user-friendly language.
- Translate complex or legal language into accessible messaging.
- Ideate big concepts and execute detail-focused deliverables across the marketing funnel.
- Collaborate with art directors, creative directors, brand and marketing strategists, and internal partners.
- Develop messaging that cuts through noise and aligns with brand strategy and standards.
- Apply consumer insights and strategy to inform creative decisions and integrated campaigns.
- Tell cohesive stories across omnichannel journeys, including paid media, social, and experiential.
- Support recruiter and event experiences with experiential copy and toolkits.
- Present work clearly to gain alignment across diverse stakeholders.
- Manage multiple concurrent projects and deadlines while delivering error-free work.
- Determine when to leverage existing solutions versus starting net-new.
Experience Requirements:
- At least 2 years of copywriting or creative writing experience.
- Proven skill in talent brand or human-first storytelling for employer audiences.
- Depth in marketing messaging across paid media, social, brand building, and experiential channels.
- Ability to connect individual deliverables to broader customer and candidate journeys.
- Comfort partnering with art directors and cross-functional specialists.
- Strong rationale skills to explain copy decisions to managers and partners.
- Grounding copy in benefits, motivators, and audience barriers.
- Judgment to modulate tone from direct to playful based on channel and context.
- Openness to feedback and growth with a collaborative mindset.
- Experience with AI tools, including Gemini, preferred.
- Experience in Talent Marketing, B2B, Experiential, Performance, or Direct Response preferred.
- Experience in financial services preferred.
Education Requirements:
Bachelor’s degree or military experience.
Skills, experience, and other compensable factors will be considered when determining pay rate. The pay range provided in this posting reflects a W2 hourly rate; other employment options may be available that may result in pay outside of the provided range.
W2 employees of Eliassen Group who are regularly scheduled to work 30 or more hours per week are eligible for the following benefits: medical (choice of 3 plans), dental, vision, pre-tax accounts, other voluntary benefits including life and disability insurance, 401(k) with match, and sick time if required by law in the worked-in state/locality.
If anyone reaches out to you about an open position connected with Eliassen Group, please ensure that you are working directly with us by confirming the following:
· When you work with Eliassen Group, all email communication will come from an Eliassen.com address, never Gmail, Yahoo, etc.
· Eliassen Group will never ask you for personal information (home address, bank account, or check routing number) until you have worked with someone clearly associated with Eliassen Group.
If you have any indication of fraudulent activity, please contact fraud@eliassen.com.
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Eliassen Group is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status. Eliassen Group’s Affirmative Action Plan (AAP) is available for inspection by any employee or applicant for employment upon request, during normal business hours of Monday through Friday, 8:30am to 5:30pm EST. Interested persons should contact Phaedra Wells at pwells@eliassen.com for assistance. It is unlawful in Massachusetts and Maryland to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Applicants with disabilities that believe they require an accommodation or assistance with a position, please email our HR team at hradmin@eliassen.com. This email inbox is designed exclusively to assist job seekers whose disability prevents them from being able to apply online. Emails sent for other purposes will not receive a response.
Please be advised that a number of fraudulent job postings have been released under the Eliassen Group brand.
Unfortunately, fraudulent job postings can happen. If anyone reaches out to you about an open position connected with Eliassen Group, never provide personal or financial information to anyone who is not clearly associated with Eliassen Group
If anyone seemingly from Eliassen Group has ever requested this personal information in the past or does so in the future, please contact fraud@eliassen.com.
Please ensure that you are working directly with us by confirming the following:
- When you work with Eliassen Group, all email communication will come from an Eliassen.com address, never Gmail, Yahoo, etc.
- Eliassen Group will never ask you for personal information (home address, bank account, or check routing number) until you have worked with someone clearly associated with Eliassen Group, as indicated above